First-Class Line-Up: dmexco Presents Its 2011 Conference Program

dmexco 2011年08月12日 10時57分
From JCN Newswire

Cologne, Germany, Aug 12, 2011 - ( JCN Newswire ) - The complete Conference program of the dmexco 2011 is available immediately online at www.dmexco.com リンク . This is where the national and international decision-makers of the entire marketing, advertising and media scene can find all relevant information on the four top-manned program formats: the Congress and Debate Halls, the more than 70 Seminars and the Speakers' Corner. At the dmexco over 300 top speakers from all over the globe will be presenting the latest themes and trends of the digital industry at an exceptional level.

The program posted at リンク .

Hartmut Ostrowski, Chairman of the Board of Bertelsmann AG: "Digitalisation is still the most important driving force of innovation within our industry. And thus also for our growth. Anyone who wants to be successful in a digitally networked world, is advised to make sure he is networked in real life and he should exchange ideas and opinions on the most important trends. The dmexco offers the right contact partners in the right atmosphere for this purpose."

Ralf Klein-B?ting, Brand and Advertising Director OTTO (GmbH & Co KG): "The digital influence is one of the central change factors for communications with customers altogether. We have to think carefully about interactive communication formats, from push to pull communications. The dmexco is the most important online event of the year... We will be meeting up with important partners here and will gather a great deal of information and new impulses over the two days."

Marc Holden, Global Planning and Strategy Director, PHD Worldwide: "The digital influence will have dramatic effects. The trend will be towards a separation in the media agency offering -- where one side will offer bid-based media investment and even futures exchange and the other will offer innovation-led consultancy. At dmexco I want to share ideas and thinking with some of the new exciting thought leaders within the world of communications."

Christian Muche, Director Business Development, Strategy & International dmexco: "The dmexco Conference program 2011 is setting new standards! Never before has such an impressive number of top, cross-market representatives from the entire international marketing, media and advertising industry taken part in one digital event. Together with the expo, whose format has also expanded considerably, the dmexco 2011 is going to be the largest event since the inception of the digital marketing industry. There is no other comparable event for the digital industry anywhere in the world that displays such diversity and charisma."

About the dmexco

The dmexco is the international leading expo & conference for digital business. Comprising of a combination between an exposition and a conference, a concept that is unique worldwide, it stands for innovative and future-oriented marketing, advertising and media in the midst of a global growth market. Placing a clear focus on advertising, creativity, branding, relevance and efficiency, the dmexco is in its capacity as the customer and brand-oriented no. 1 branch meeting place, the central, international platform for all players of the marketing, advertising and media scene. The dmexco -- which is free of charge for trade visitors -- is thus the cross-media and transnational central hub for the digital industry: dmexco -- leading the global digital business.

A new special conference format on the digital creative business is taking place for the first time on the eve of the dmexco 2011: The exclusive pre-day event "UBERCLOUD - The visible mass of digital creativity" ( www.ubercloud.de リンク ).

All further information on the dmexco 2011 (September 21 & 22, in Cologne) as well as photos, videos and statements on the dmexco 2010 are posted at リンク and www.youtube.com/dmexcovideo リンク

Andre Hoffmann
Telephone +49 40 679 446 53
Fax +49 40 679 446 11
E-Mail dmexco2011@faktor3.de

Koelnmesse GmbH
Messeplatz 1
50679 Cologne

Gerald Bose
(Chief Executive Officer)
Herbert Marner

Chairman of the Supervisory Board:
Mayor of the City of Cologne
Jurgen Roters

Headquarter and place of jurisdiction: Cologne
District Court Cologne, HRB 952



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